'No deals expected to be made on current trade mission to south-east Asia'- Bord Bia CEO

Bord Bia's Tara McCarthy. Photo: Alan Rowlette

Claire Fox

Building awareness of Ireland will be one of the biggest challenges Irish exporters face when looking to increase exports to south east Asia, Bord Bia CEO Tara McCarthy has said.

Ms McCarthy is currently leading a trade mission to Indonesia and Malaysia with the aim of increasing Irish exports to both regions and understanding the marketplace there.